A smart moderator, Kathy is a renowned expert in qualitative data collection, disruptive thinking, and research design. She focuses on ensuring customer loyalty throughout the lifecycle by uncovering customers’ current and future needs and aspirations. In addition, she assists clients in new product development, ad concepts, and brand messaging. With a MBA from Northeastern University and a BA from Barat College, she has extensive experience in healthcare, pharma, construction, green initiatives and behavior change.